SOLVING WHAT OTHERS MISS

I'm here to help.

Sometimes you know exactly what you need.

Sometimes you just know something isn't working.

Either way, I start with what you're trying to accomplish and build the path that gets you there.

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A TRUSTED PARTNER

See it through

CREATIVE

Turn ideas into
impact.

SOLUTIONS

Make it work in
the real world

STRATEGY

Find the opportunity.
Create the plan.

THE WAY I LOOK AT MARKETING

Everything communicates.

Every interaction someone has with your organization shapes what they believe about who you are.

Any one of them, done wrong can undo what the rest get right.

That's the lens I bring to my work.

FEATURED CASE STORIES

Renée's Popcorn

Discovering the brand hidden inside the business.

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Work by Type

BRANDING

COLLATERAL

SIGNAGE

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ABOUT KREFTWERK

Solution-focused. Whatever it takes.

I'm Karin Oliver-Kreft. I've spent nearly 30 years helping organizations turn what they're trying to accomplish into work that actually gets them there.

My experience spans brand strategy, design, copywriting, websites, campaigns, project management, systems and production. That breadth lets me see how the pieces affect one another—and move comfortably between the big picture and the details required to make it happen.

Bring me a defined project, a complicated challenge, or something you haven't quite figured out yet. I'll meet you where you are, figure out what the work calls for, and help carry it through.

CONTACT US

Have something that needs to work better?

Tell me what's going on.